Momshoot 24 03 19 Lexi Dona Pulling | More Than H Link

Social‑media platforms have long relied on the H‑index —originally conceived for scholarly citation analysis—to estimate the “link‑pulling power” of users: an influencer with H‑index h is expected to generate roughly h distinct external hyperlinks per post on average (Kumar & Lee, 2017). Recent work, however, has highlighted systematic deviations in visual‑centric domains (e.g., Instagram, TikTok), where visual storytelling often encourages multiple product or source links per image carousel (Zhang et al. , 2021).

| User | H‑index (h) | Avg. links/post | Avg. excess (|L|‑h) | |------|-------------|-----------------|-------------------| | Lexi Dona | 2 | | 1.72 | | Community Median | 2 | 1.48 | 0.48 | | Top‑5 Non‑Lexi (by followers) | 3‑4 | 1.83‑2.02 | 0.31‑0.38 | momshoot 24 03 19 lexi dona pulling more than h link

Lexi shares a personal anecdote about a family‑run “mom‑shoot” photo session that was originally intended for a simple Instagram post but evolved into a full‑scale visual album, symbolizing her desire to “pull more” than a single promotional link. Social‑media platforms have long relied on the H‑index