The genius of Sony TV’s approach lay in the . Instead of simply airing the show with subtitles, Sony commissioned a full-fledged Hindi dubbing. This wasn’t a literal translation. The writers added local idioms, humorous asides, and cultural references that turned an American sitcom into a desi favorite.
Before the era of streaming giants (Netflix, Amazon Prime, Disney+ Hotstar), Indian television had a unique ecosystem. Sony Entertainment Television (SET) was a pioneer in bringing classic American sitcoms to Indian audiences with high-quality Hindi dubbing. Shows like Seinfeld , The Jeffersons , and Bewitched found a second life in India. i dream of jeannie hindi dubbed episodes sony tv work